Kaushal has helped hundreds of Google advertisers succeed in their online advertising campaign.
Author of Google Adwords Management: Time Saving With Adwords Editor ISBN: 978-1-62050-803-9Available at Amazon.com bookstore
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How to Upload & Use Customized BANNER for Display Ad Campaign

 

Display ad builder provides user interface to use different banner templates for ad campaign. It does a very good job giving various banner options.


You can create a new banner using a blank template or pre designed templates under various themes.


The available templates also has call to action button such as ’learn more’ or ‘buy now’ etc..
There are many different size banners such as:


468 x 60 pixels
728 x 90 pixels
120 x 600 pixels
160 x 600 pixels
300 x 250 pixels
336 x 280 pixels

In the first screen of display ad builder interface, it provides a default banner of the size 300 X250 pixels.


If you want a different size banner for example 160 X 600 Pixels, many you need to hover around the banner and click on preview sizes. You would be given various sizes available. Select 160 X 600 Pixel image.


This would go further and provide options such as headlines, description1, description2 and text, and URL options.


However, there are situations when you are not happy with the manner provided by Google. If you wish to use your own custom designed banners in your campaign then you need to upload it.


To do this, click on select image from the drop down menu and then click on my computer. This will browse your computer for image.


Select the image from your computer and it will be used as custom banner.
Many banners available from the template force you to create text above and below the image. Also due to Google +1 button to call to action is hidden so it's annoying for the advertiser.


Using customised image helps you stand out.


You can also use Adwords editor software to upload the images to your display Ad campaign.
Hope this helps!

 

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Thank you for reading my article.

 


(Kaushal Gandhi)


Articles

 

How to Avoid Misspelled Ad while Using DKI
How to Create Product Listing Ad Campaign in Google Adwords
Understanding the Error Message while using Ad Preview Tool
Difference between Contextual targeting Tool and Placement tool
Traffic Estimator Cost vs. First Page Bid Estimate Cost, which one to trust?
Analysing Low Quality Score in absence of an Ad
How to display Social Proof of your Ad on Adwords Campaign?
How to Upload & Use Customized BANNER for Display Ad Campaign?
How to plan budget for Google Ad Campaign?